Pinterest is definitely interesting and you can use it to help promote your business in The Empower Network, but is Pinterest all its cracked up to be? Let’s find out.
The Empower Network | Can Pinterest Help Promote Your Business?
First, let’s discuss what Pinterest is and how it works.
Pinterest is an on-line social book marking tool that users can use to ‘pin’ images onto pin boards. It’s like a great big scrapbook that people share with each other all over the world. Users can create ‘boards’ and categorize them.
Pinterest is still relatively new and you must request an invite to join. Yet there are over 2.7 active accounts in use and growing.
Now, to answer the question,
Can Pinterest help promote your business in The Empower Network business?
Pinterest levels the playing field for smaller businesses that don’t have the money or resources to compete in search results. However, Pinterest is mainly aimed right now at targeting small retail businesses. In regards to The Empower Network business, it is still too early to tell.
However, that doesn’t mean you can’t promote your business. It’s just that you may find it hard to find your targeted audience. Then again, when you are just starting out in the Internet marketing world any kind of traffic will do.
The Empower Network | The Benefits Of Using Pinterest
There are 3 main benefits for using Pinterest;
1. To Get Noticed
You get seen by people who have similar tastes and interests as you. You can follow their pin boards and repin any of their images on to your own pin boards, and vice versa. Some of your followers may even dedicated an entire board to one of your pins
2. To Build Links
Anytime someone repins something from your board, it automatically pulls in not just the image from your site, but also a link. So there is the chance for that pin to be repinned multiple times building up a healthy amount of backlinks.
If people love your products and they’re on Pinterest, they will not only pin your stuff, but they might dedicate an entire pin board to your brand.
Pinterest can be very helpful if you are selling your own products from within your Empower Network business. Right now Pinterest mainly deals with clothing, fashion, hair, make up, home decor, food and places around the world. That’s not saying of course that you can’t introduce The Empower Network products to Pinterest.
The Empower Network | What Is All The Hype About?
The main reason Pinterest is so alluring is because it is new. Everyone wants to try something new. Pinterest combines a visually appealing feel while sharing who you are. People get to know who you are through your compelling images.
We, The Empower Network EN-WW, use Pinterest to promote our Empower Network business. We share all of our blog posts on our own unique ‘The Empower Network Business’ board and have had great success with it. Out of all of our pin boards, that one is the most popular.
Pinterest is worth checking out. It is still too early to tell if the business industry can sneak in and start to get noticed. But, why wait, get ahead of the game, get an invite and start promoting your business in The Empower Network on Pinterest.